Replacing Another Managed Service Provider
Business
Replacing Another Managed Service Provider

In this article, I offer helpful tips on how to pitch to customers in a competitive situation.

Simple Sales Tip: Talk About Money They Make, Instead of Money They Pay
Business Idea
Simple Sales Tip: Talk About Money They Make, Instead of Money They Pay

“We are making money, not spending money.”

Niche for Managed Service Providers: Remote-First Businesses
Business Idea
Niche for Managed Service Providers: Remote-First Businesses

COVID-19 forced many businesses to implement options to work remotely and that is an opportunity for the MSPs.

Who do I sell to? A Quick Tip for Managed Service Providers
Business Idea
Who do I sell to? A Quick Tip for Managed Service Providers

Whatever it is, start by showing that you know their scenarios. Be very specific, talking about their business process and the tools they use.

Metrics for Managed Service Providers
Business Technology
Metrics for Managed Service Providers

In this post, I will list metrics many successful MSPs find useful, grouping them into three categories — operational, technology, and financial.

Managed Service Providers Selling Drills, While Business Owners Buy Holes
Marketing
Managed Service Providers Selling Drills, While Business Owners Buy Holes

An effective pitch starts by talking about the problems that the business owner is facing and explaining the solutions in terms that they understand.

Inside SMB Owner’s Mind: Negotiating Managed Services Agreements
Business
Inside SMB Owner’s Mind: Negotiating Managed Services Agreements

It is essential to start by discussing what is important for the business owner — increasing their profits.

Understanding the Managed Service Provider Model: Contracts, Billing, and Services
Business
Understanding the Managed Service Provider Model: Contracts, Billing, and Services

The managed services model: the customer gets reliable and cost-effective IT services, the MSP gets predictable revenue.

Boosting MSP Productivity by Reducing Tool Overload
Technology
Boosting MSP Productivity by Reducing Tool Overload

If you have been in the managed service business for a while, chances are high that you suffer from tool overload without even suspecting it.

Vertical Marketing Strategy for Managed Service Providers
Business Idea
Vertical Marketing Strategy for Managed Service Providers

Implementation of a vertical strategy takes time and requires continuous reviews and adjustments to be a strong differentiator against competition.