A Collection of Useful Articles for Managed Service Providers
Business Marketing
A Collection of Useful Articles for Managed Service Providers

In this post, I am sharing some of the articles I wrote for Forbes that could be useful to my blog readers.

Managed Service Providers Selling Drills, While Business Owners Buy Holes
Marketing
Managed Service Providers Selling Drills, While Business Owners Buy Holes

An effective pitch starts by talking about the problems that the business owner is facing and explaining the solutions in terms that they understand.

Rebranding for Managed Service Providers
Business Marketing
Rebranding for Managed Service Providers

Rebranding may seem scary, yet it is a simple procedure. A bit of patience and a bit of time spent on replacing the old logo and name, and it is done.

Practical Market Research Trick for Managed Service Providers
Business Marketing
Practical Market Research Trick for Managed Service Providers

Analyzing websites and advertisements of successful local MSPs, attending the same events, and joining the same business associations.

From IT Professional to Entrepreneur: Starting an MSP Business
Business Marketing
From IT Professional to Entrepreneur: Starting an MSP Business

Observations on how many new MSP businesses started based on hundreds of stories I heard over the last ten years of working with MSPs.