Niche for Managed Service Providers: Remote-First Businesses
COVID-19 forced many businesses to implement options to work remotely and that is an opportunity for the MSPs.
Who do I sell to? A Quick Tip for Managed Service Providers
Whatever it is, start by showing that you know their scenarios. Be very specific, talking about their business process and the tools they use.
Metrics for Managed Service Providers
In this post, I will list metrics many successful MSPs find useful, grouping them into three categories — operational, technology, and financial.
Managed Service Providers Selling Drills, While Business Owners Buy Holes
An effective pitch starts by talking about the problems that the business owner is facing and explaining the solutions in terms that they understand.
Inside SMB Owner’s Mind: Negotiating Managed Services Agreements
It is essential to start by discussing what is important for the business owner — increasing their profits.
Understanding the Managed Service Provider Model: Contracts, Billing, and Services
The managed services model: the customer gets reliable and cost-effective IT services, the MSP gets predictable revenue.
Boosting MSP Productivity by Reducing Tool Overload
If you have been in the managed service business for a while, chances are high that you suffer from tool overload without even suspecting it.
Vertical Marketing Strategy for Managed Service Providers
Implementation of a vertical strategy takes time and requires continuous reviews and adjustments to be a strong differentiator against competition.
Game On: The Cutthroat World of Managed Service Providers
Successful competition is about competing on “future value” rather than the value everybody can deliver today.
Rebranding for Managed Service Providers
Rebranding may seem scary, yet it is a simple procedure. A bit of patience and a bit of time spent on replacing the old logo and name, and it is done.