A Collection of Useful Articles for Managed Service Providers
Business Marketing
A Collection of Useful Articles for Managed Service Providers

In this post, I am sharing some of the articles I wrote for Forbes that could be useful to my blog readers.

Importance of Good Ol’ Backups for MSPs
Technology Cybersecurity
Importance of Good Ol’ Backups for MSPs

MSPs often see backup only as a way to recover the system in case of a failure, data loss or cyber attack. Backups are much more than that.

Converting A Business from Break-Fix to Managed Service Provider
Business
Converting A Business from Break-Fix to Managed Service Provider

A story from an MSP about their journey of converting their break-fix shop into a managed service provider.

Replacing Another Managed Service Provider
Business
Replacing Another Managed Service Provider

In this article, I offer helpful tips on how to pitch to customers in a competitive situation.

Simple Sales Tip: Talk About Money They Make, Instead of Money They Pay
Business Ideas
Simple Sales Tip: Talk About Money They Make, Instead of Money They Pay

“We are making money, not spending money.”

Niche for Managed Service Providers: Remote-First Businesses
Business Ideas
Niche for Managed Service Providers: Remote-First Businesses

COVID-19 forced many businesses to implement options to work remotely and that is an opportunity for the MSPs.

Who do I sell to? A Quick Tip for Managed Service Providers
Business Ideas
Who do I sell to? A Quick Tip for Managed Service Providers

Whatever it is, start by showing that you know their scenarios. Be very specific, talking about their business process and the tools they use.

Metrics for Managed Service Providers
Business Technology
Metrics for Managed Service Providers

In this post, I will list metrics many successful MSPs find useful, grouping them into three categories — operational, technology, and financial.

Managed Service Providers Selling Drills, While Business Owners Buy Holes
Marketing
Managed Service Providers Selling Drills, While Business Owners Buy Holes

An effective pitch starts by talking about the problems that the business owner is facing and explaining the solutions in terms that they understand.

Inside SMB Owner’s Mind: Negotiating Managed Services Agreements
Business
Inside SMB Owner’s Mind: Negotiating Managed Services Agreements

It is essential to start by discussing what is important for the business owner — increasing their profits.